Episode 43
Authentic Brand Building with Michelle Stokes: From Personal Values to Professional Success
Welcome to another episode of Beyond the Bombshell. In this special episode, Michelle is interviewed to explore the intricacies of building a personal and business brand. Michelle emphasizes the importance of staying true to one's personal values and authenticity, leveraging social media, and creating engaging content. The discussion covers overcoming privacy challenges and the significance of aligning your brand with your passions and life experiences. The episode concludes with encouragement to foster a supportive community and stay connected via social media for further inspiration and growth.
00:00 Introduction and Speaker Background
03:07 Understanding Branding: Beyond Logos and Colors
03:40 Interactive Discussion: What is a Brand?
04:49 Michelle's Journey: From Nursing to Real Estate
06:35 Building a Personal Brand: The Bombshell Story
11:23 Social Media Strategies for Branding
12:39 Defining Your Brand Values and Principles
28:25 Consistency and Professionalism in Branding
33:15 The Importance of Social Proof
33:41 Monitoring and Measuring Social Media Impact
35:37 Engaging with Clients Through Personal Stories
36:14 Balancing Personal and Professional Content
36:52 Encouraging Reluctant Team Members to Share
37:54 Creative Ways to Share Personal Life
39:38 Building Trust Through Authenticity
42:12 Navigating Social Media with Privacy Concerns
45:17 Tips for Non-Tech Savvy Users
51:01 Combining Personal and Professional Accounts
59:53 Final Thoughts and Encouragement
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LinkTree: https://linktr.ee/bombshell.by.michelle